Package: LiftTest 0.2.0

Wanjun Liu

LiftTest: A Bootstrap Proportion Test for Brand Lift Testing

A bootstrap proportion test for Brand Lift Testing to quantify the effectiveness of online advertising. Methods of the bootstrap proportion test are presented in Liu, Yu, Mao, Wu, Dyer (2023) <doi:10.1145/3583780.3615021>.

Authors:Wanjun Liu [aut, cre]

LiftTest_0.2.0.tar.gz
LiftTest_0.2.0.tar.gz(r-4.5-noble)LiftTest_0.2.0.tar.gz(r-4.4-noble)
LiftTest_0.2.0.tgz(r-4.4-emscripten)LiftTest_0.2.0.tgz(r-4.3-emscripten)
LiftTest.pdf |LiftTest.html
LiftTest/json (API)

# Install 'LiftTest' in R:
install.packages('LiftTest', repos = c('https://cran.r-universe.dev', 'https://cloud.r-project.org'))

Peer review:

This package does not link to any Github/Gitlab/R-forge repository. No issue tracker or development information is available.

1.00 score 148 downloads 4 exports 0 dependencies

Last updated 12 months agofrom:e7bc6afba1. Checks:OK: 2. Indexed: yes.

TargetResultDate
Doc / VignettesOKDec 06 2024
R-4.5-linuxOKDec 06 2024

Exports:gen.simu.dataget.asymp.powerget.min.sizeproportion.test

Dependencies: