# -------------------------------------------- # CITATION file created with {cffr} R package # See also: https://docs.ropensci.org/cffr/ # -------------------------------------------- cff-version: 1.2.0 message: 'To cite package "MCI" in publications use:' type: software license: GPL-2.0-or-later title: 'MCI: Multiplicative Competitive Interaction (MCI) Model' version: 1.3.3 abstract: Market area models are used to analyze and predict store choices and market areas concerning retail and service locations. This package implements two market area models (Huff Model, Multiplicative Competitive Interaction Model) into R, while the emphases lie on 1.) fitting these models based on empirical data via OLS regression and nonlinear techniques and 2.) data preparation and processing (esp. interaction matrices and data preparation for the MCI Model). authors: - family-names: Wieland given-names: Thomas email: thomas.wieland.geo@googlemail.com preferred-citation: type: article title: Market Area Analysis for Retail and Service Locations with MCI authors: - family-names: Wieland given-names: Thomas email: thomas.wieland.geo@googlemail.com year: '2017' journal: The R Journal volume: '9' issue: '1' url: https://journal.r-project.org/archive/2017/RJ-2017-020/RJ-2017-020.pdf start: '298' end: '323' repository: https://CRAN.R-project.org/package=MCI date-released: '2017-10-10' contact: - family-names: Wieland given-names: Thomas email: thomas.wieland.geo@googlemail.com