To cite package ‘ChannelAttribution’ in publications use:

Altomare D, Loris D (2025). ChannelAttribution: Markov Model for Online Multi-Channel Attribution. R package version 2.2.4, https://CRAN.R-project.org/package=ChannelAttribution.

Corresponding BibTeX entry:

  @Manual{,
    title = {ChannelAttribution: Markov Model for Online Multi-Channel
      Attribution},
    author = {Davide Altomare and David Loris},
    year = {2025},
    note = {R package version 2.2.4},
    url = {https://CRAN.R-project.org/package=ChannelAttribution},
  }